News Desk
New Start for East Coast
20th November 2009
Our piece on 1st July explained that National express
was in trouble—rather more trouble than other companies
that had been knocked about by the present financial
climate. Some heroic decisions taken by former Chief
Executive Richard Bowker had been a risk too far. That
they might have worked out had the economy kept growing
is a matter about which it is only possible to
speculate. The debt taken on was sustainable only as
long as the economy kept growing and brought more
passengers to its bus, coach and rail services which,
according to the models, could generate all the cash
needed to service, and one day pay off, its debts.
The National Express East Coast passenger franchise was
perhaps a text book example of not only the prevailing
National Express philosophy but also of the position
that modern rail franchises feel obliged to adopt, to
varying degrees. National Express was once the UK’s
largest train operator, with nine franchises. The
majority of these came from acquisitions and in fact the
Group had difficulty in winning new work, with only East
Anglia to its credit, in 2004. It was rapidly becoming
the smallest train operating Group. This may have been a
factor in its bidding strategy for East Coast when it
unexpectedly became available in 2006 following its
collapse under troubled Sea Containers’ ownership when
growth failed to meet expectations even before recession
hit.
Rail franchise bidding is difficult anyway. Unavoidable
fixed costs are high and most waste has long been
stripped out, so franchise bids are inevitably forced to
focus on revenue growth, which is a function of fares
charged and usage. Many fares are regulated by the
government so real growth is a function of unregulated
fares (typically cheap offers subject to restrictions
and available only on that operator’s services) and
passenger growth which is heavily influenced by
macroeconomic behaviour whatever marketing effort is
made. If the only factor influencing selection of a
winning bid were the revenue promised, then in essence
this would be the number arrived at after estimating the
sales and marketing effect one can bring to bear and
guessing how the economy will behave, how wages and
prices will change (especially fuel prices), and if any
open access train operator will turn up and ‘steal’ some
of the traffic. All these factors constitute risk (and
risk against which it is hard to mitigate). The risk is
factored into the overall price that a franchisee is
prepared to offer to run the franchise. The final
element is to offer an overall number that is likely to
pass muster with the government as representing best
value for money, but profiling the premium payments in a
way which minimises exposure. In particular it is a good
thing not to extend oneself too much before the
oft-discussed ‘cap and collar’ clauses kick in where,
after usually five years the government will underwrite some of
the revenue risk. Another good thing to do is to put as
much of the premium payment towards the back end of the
franchise so it comes in after the usual break clauses
can be deployed, allowing the operator to get out if
things look too hot. For these and other reasons the
oft-quoted £1.4 billion premiums that National Express
promised the government from East Coast is a complete nonsense, since if
the worst had happened when it was supposed to have
happened the actual exposure would have been vastly less
than this.
However the government is not as silly as people like to
think and perfectly well realize (though it took a
while) that people could stick any old numbers into a
bid. This happened in the early days of franchising when
several bus operators obtained rail franchises on the basis
that they were ‘just like bus companies’ with simple
operations and loads of costs that could be stripped
out. Anyone remember MTL, running North Western? In
consequence, bids are now poured over to check that they
are deliverable. Astonishingly, the National Express bid
was by some way not the largest cash contributor, but
the largest bid was thought too risky; this offered
£150m more and is thought to have been made by Arriva. Even so, nobody
(at least, nobody who mattered) saw the recession
coming. The East Coast bid was predicated upon
year-on-year growth of around ten per cent. They did
their best and traffic did grow briefly, but when
recession hit it declined slightly instead. This meant that the carefully modelled
sums did not work out in practice and could not meet the
premium payments that were required. The government
refused to renegotiate and National Express found itself
supporting the franchise to the tune of more than a
million pounds a week with little prospect of being able
ever to recover its position (because that is how
franchise models behave). The Group adhered to its
contractual requirement to support the franchise to the
tune of £40 million but once that was gone it was under
no requirement to do any more. The government stepped in
as operator of last resort in order to maintain
services.
The 13th December was widely tipped as the date the
government would step in, but in fact the franchise was
taken away just before midnight on 13th November and
passed to government-owned East Coast Main Line Ltd,
whose management team had already been put in place and
includes some familiar faces. In turn, East Coast Main
Line is a subsidiary of Directly Operated Railways Ltd,
which acts as a holding company. Such a structure isn’t
essential, but would be convenient in the event that any
other franchises need to be taken under government
control.
National Express Group was required to agree
to something called cross-default termination where in
theory defaulting on any one franchise would make it
liable to be stripped of any others it held, in this
case, c2c and East Anglia. Having taken advice, the
Group strenuously denies that the clauses could be
exercised in these circumstances but the DfT seems keen
to keep its options open. c2c only has until 2011 to
run, is not profitable, and would seem pointless to
terminate early, but East Anglia is worth keeping and is
the area around which there may be concern. This
franchise can also terminate in March 2011 but is
subject to automatic 3-year renewal providing certain
circumstances are met as on or by 14th November 2009.
Loss of East Coast the previous day means that this
extension is no longer automatic (and see our News in
Brief which suggest this move was carefully planned).
Meanwhile East Coast is enduring its latest rebranding
and management changes while attempting to maintain its
creditable service improvements under a new team. The
railway will remain under government ownership for about
two years while the lengthy refranchising process is
embarked upon; a prior information notice was issued on
24th November indicating that the process would begin
early in 2010 and will take at least a year (the c2c
franchise is being re-let in parallel). Others in the
industry point to the failure of the franchising system
in encouraging behaviours that are unduly risky. A
different model would be worth considering, or perhaps
longer franchises where short term ‘blips’, even big
ones, are not so devastating. Simply repeating more of
the same does seem questionable. We also have a general
election looming, where sensible options will be
coloured by perhaps hastily and inexpertly-devised
election commitments. However, to begin refranchising so
soon perhaps suggests that more of the same is exactly
what is going to happen. More immediately will be the
concern that the network is not returning to government
the expected revenues that have been built into the
Statement of Funds Available and which are required to
deliver the outputs required. National Express East
Coast may have failed as an entity, providing clear
evidence that their revenues were considered
undeliverable, but other franchises are suffering too,
and even if none of them fail there will still be less
money being delivered.
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